Name That Graph Revealed: Oligarchy 2.0 5
Web 2.0 may be all about participation, but the numbers reported by The McKinsey Quarterly suggest a self-selecting oligarchy rather than a democracy. Success may well depend more on engaging the top 2-10% of users rather than appealing to all of them. Food for though when forming your next community, be it electronic or otherwise.
image credit: The McKinsey Quarterly
